Choose Wisely Limited (“the Company”)

Corporate Social Responsibility Statement.


This Corporate Social Responsibility (CSR) Statement formalises in words how we manage our business processes to produce an overall positive impact on society. To us Corporate Social Responsibility means being a good corporate citizen and describes business behaviours, designed not only to deliver commercial objectives and meet legal requirements, but also have a positive social impact on our community and those communities of our customers, suppliers and providers of the services we display on our website and host on our software. It is our desire to run a business responsibly and align our strategy with CSR goals so as to have a significant and positive impact both on the business itself and the communities in which the business operates.


We are Choose Wisely Limited. We build price comparison software and operate price comparison websites. The prosperity of our business and of the communities within which we operate requires a commitment to the sustainable management of our activities. We have therefore developed a number of policies that affect and enhance all areas of our business, specifically:

  • our Corporate Values;
  • our Anti Bribery Policy;
  • our Outsourcing Policy;
  • our Modern Slavery Statement;
  • the Group’s Corporate Handbook;
  • our Anti Money Laundering Policy;
  • the Group’s Health & Safety Policy;
  • the Group’s Equal Opportunities Policy;
  • our Code of Conduct & Ethical Standards for 3rd Parties; and
  • the due diligence framework used to assess and monitor suppliers and the service providers that we promote to our customers.

We wish to adopt and commit to the principles and practices set out below.

Our team

We are committed to the well-being and continual development of our people and to training our workforce, where employees are appreciated, valued and given regular feedback so that each employee has a clear understanding of their role and how they contribute to the business.

We operate a meritocracy, where all employees are recognised and rewarded on the basis of their performance, effort, contribution and achievements. We expect our employees to act with integrity towards one another and exercise a high standard of business practice and workmanship. We support diversity, fairness and equal opportunities and aim to involve and consult regularly with employees as to the direction of the business.

Our customers

We aim to build long term relationships with all our customers and other stakeholders by understanding their objectives as they evolve over time and meeting their needs. We aim to give fair value, consistent quality and reliability. We aim to have the highest professional and ethical standards and will be honest, open and transparent in all our dealings with customers.

Our suppliers

We aim to create and maintain strong relationships with key suppliers and contractors. We aim to choose suppliers that share our ethos in relation to employment practices, quality and environmental controls. This will be communicated to all suppliers and potential suppliers.

Our service providers

We aim to create and maintain strong relationships with key service providers. We aim to choose providers who share our ethos in relation to employment practices, quality and environmental controls. This will be communicated to all providers and potential providers.

Our health and safety

We aim to achieve and maintain the highest standards of health and safety and provide a safe and healthy working environment for all of our activities. We have a current and effective written health and safety policy that is regularly reviewed and updated.

Our environment

We have implemented an environmental policy appropriate to our business. We are aware of our environmental impact as a business and have taken and continue to take appropriate steps to mitigate that impact, including setting environmental objectives and targets, implementing procedures and providing training so employees and contractors understand their environmental responsibilities and can seek to improve our environmental performance.

Our community

We recognise and understand the significance of the local community within which we operate. We aim to enhance our contribution to the community by being sensitive to the needs of local people and groups and promoting ethical and socially responsible trading. We actively support and donate to Julia’s House, Registered Charity Number 1067125.