First Direct Bank Loans

APR: 3% Representative
Loan amount: £1,000 - £25,000
Repayment duration: 12 - 84 Months
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First Direct Bank Loans customer reviews

2.4 out of 5 from 580 reviews

Very helpful

14:56 07-10-2011

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Speedy payment


Very unhelpful

21:14 30-06-2017

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Highly disappointed by the rate offered and by realising how disinterested they were in helping me out In a moment of difficulty where I was suffering the consequences of somebody dishonest and unlawful behaviour towards me, despite me having been a great customer always maintaining my payments up to date for 14 years.

E. V. T.


11:15 11-07-2011

Imagevia Choose Wisely

I just hoped they could help me in my hour of need


MORONS at Foremostly Dire

13:12 28-04-2011

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I've banked with these jokers for FOURTEEN YEARS! 13 of these years I've been an exemplary customer. I set up my own business recently and informed them my account would be in difficulties until I could organise a biz loan or finance to assist me. Despite constant calls to inform them of my financial status, keeping them updated, being responsible about my debt and only ever being late by a few days (worst was one payment which was 2 weeks), they have been PATRONISING,UNHELPFUL, RUDE and downright threatening! I clearly don't fit in to their little tick boxes any more so they feel they have every right to tell me off and drown me in ever increasing late payment charges. Its a JOKE. Go to a bank where you can deal with a local manager and staff who actually give a rats, have a brain and can think outside the box and not try to put you in one...permanently!!!!!!!!!!!!


my first time

06:59 17-02-2011

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it is ok



10:58 28-01-2011

Imagevia Choose Wisely

almost to good to be true


i wanted to do my driving lessons and buy a car

00:10 03-12-2010

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my first loan

06:37 02-12-2010

Imagevia Choose Wisely

cant belive how easy it was im happy


excellent banking

05:38 30-11-2010

Imagevia Choose Wisely

fantantastic customer support and easy to talk with.


My first loan

06:45 24-11-2010

Imagevia Choose Wisely

It's a real struggle to look for a loan but with First Direct it is so easy!!! I am confident that my loan will be accepted. I think it's the best choice I've made!!!


Our review of First Direct Bank Loans

Our review by Alex
Written by: Alex
Consumer sentiment


First Direct are part of the HSBC group and offer reasonable rate unsecured personal loans. To apply you will need to have good credit as well as a First Direct 1st Account, however you can set one up quite easily if you’re not an existing customer. Once your account is live, this will be where the loan is paid out and you’ll need to make standing orders from it each month for your repayment. The Representative APRs are low and affordable if your financial circumstances allow you to get those rates.

Their flexibility offers customers the chance to apply either online or over the phone, however, if you’re looking for a speedier process then online is your best bet. If you complete your application over the phone then you’ll need to wait for them to send out your documentation, sign it and then send it back.

As can be expected, there are both positive and negative reviews across the web. The majority of the negative reviews on TrustPilot, where they have a rating of only 2.1 out of 10, are about the other services they offer rather than the loan side of things specifically. Scrolling through the reviews there are generally positive ones for loan customers who have found the process smooth and encountered great customer service.

Overall verdict: If you have good credit and don’t mind a detailed application process then First Direct could be a good lender, especially considering their low interest rates. It can seem inconvenient to have to open a current account with them, but on the other hand having your finance all in one place can feel comforting.


  • Easy online application and loan management
  • Approved applicants have funds almost immediately
  • Able to overpay and reduce interest over loan term
  • Low interest rates

Minimum criteria

  • You must be a First Direct 1st Account customer
  • You will need to have good credit history


  • Maximum APR 7.5%
  • Arrangement fee: £0
  • Early repayment fee: £3
  • Late payment fee: £0

About First Direct Bank Loans

First Direct, a trading name of HSBC Bank, offer unsecured personal loans between £1,000 and £25,000 that can be repaid over a period of one to seven years in fixed monthly payments. Their advertised Representative APR is 3.3% which is available for loans between £7,000 and £25,000. You will need to have good credit to apply and your personal circumstances may mean that you receive a different APR.

The loan must be repaid via standing order from a First Direct 1st Account, which means that if you’re not an existing customer you will need to set one of these up before you can apply for the loan. However, this does mean that if you are successful in your online application then the funds will show in that account almost immediately. If you are completing the loan application over the phone, then it will take longer as First Direct will need to send over your agreement which you will then need to sign and send back.

First Direct offer some repayment options such as early repayment and customers are allowed to overpay which may reduce the amount of interest over the term of the loan. They do not allow repayment holidays and missed payments will incur interest charges and could harm your credit rating if it persists.

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